FIFA World Cup Russia 2018
Moscow, Saint Petersburg, Sochi, Kazan, Ekaterinburg, Kaliningrad, Rostov-on-don, Volgograd, Samara, Saransk, Nizhniy NovgorodIs it the biggest event in the World?
Our scope of work included 4 main areas: crowd management and entertainment activities for spectators entering and leaving the stadiums; audio-descriptive commenary; Infotainment and Spectators Engagement – everything that is usually meant by Sport Presentation.
Some aspects were implemented for the first time ever at FIFA's World Cups: DJs and Field Talents performing pitch side, goal jingles with graphics and emotional announcements and many more.
One of them was really challanging techically and coordination wise – the countdown to a kick-off that had to fit exactly into worldwide broadcast. It was a great honour for us to work alongside with FIFA and set up new trends an traditions in this great sport.
This acrlicle could be endless if we try to tell you each and every detail. So, back to statisctics: over 400 staff, equimpent worth over 2 million USD, over 500 hours of live perfomance – main numbers provided by Sport Producers.